An attempt at using Flash.  What an amazing program.  It has so many features which are useful in creating animations and movies, all using my favorite object type – vectors.

My passion for vectors is due simply to it being such a doggone logical object.  If you look in the real world, <span style="text-decoration: underline;">everything </span>is measureable.  Not counting the spiritual world of course, which would lead to a much larger discussion than is pertinent.  However, we are in the virtual, digital world, where we must subscribe to all that is pixelated, and all that has the inevitable failure of fuzziness.  Oh, but I love sharp edges, colors, and scalability.  I can measure these things in feet, inches, meters, centimeters, miles and light-years!  I can involve them in formulas, and perform calculations with them!  The possibilities and potential their little lives have is endless!

For the logo animation, I wanted to symbolize the process of a design project.  To start we have a bare bones partnership of T Rox &amp; Co and yourself.  Then, by applying the design process, the project shall grow and bloom into the finished product.

In this case, the branches were utilized as the image map.  In order for the branches to blossom, the user must hover over the branch.  I love how articulated and exact this action is.

[kml_flashembed publishmethod="static" fversion="8.0.0" movie="logo_blossom.swf" width="400" height="300" targetclass="flashmovie" align="right" scale="showall" salign="r"]

<a href="http://adobe.com/go/getflashplayer"><img src="http://www.adobe.com/images/shared/download_buttons/get_flash_player.gif" alt="Get Adobe Flash player" /></a>

[/kml_flashembed]

While their counterpart, raster (ooh even the sound of the word, blech), is there to evade a designers’ every wish to manipulate.  Unless of course you want to make the image smaller.  Oh yes, you may whittle the poor thing away with your brushes, and burns, and dodges.  Scale down solely.  Smaller by golly.

Let’s leave the raster stagnantly safe shall we?  It is safer for them that way.